Web 2.0 is a term which describes the trend in the use of World Wide Web technology
and web design that aims to enhance creativity, information sharing, and most notably,
collaboration among users…
Web analytics is the study of online behavior in order to improve it. There are
two categories; off-site and on-site web analytics…
Popular analytic formulas, to help implement analytics on your website…
Electronic commerce, commonly known as e-commerce or eCommerce, consists of the
buying and selling of products or services over electronic systems such as the internet
and other computer networks…
Internet marketing, also referred to as online marketing, internet advertising,
or eMarketing, is the marketing of products or services over the internet…
Pay per click (PPC) is an online advertising model used on search engines, advertising
networks, and content websites, such as blogs, where advertisers only pay when a
user actually clicks on an advertisement to visit the advertisers' website…
Search engine optimization (SEO) is the process of improving the volume and quality
of traffic to a web site from search engines via "natural" ("organic" or "algorithmic")
search results for targeted keywords…
The KEI or Keyword Effectiveness Index compares the number of searches for a keyword
with the number of search results to pinpoint which keywords are most effective
for your SEO campaign…
Website architecture is an approach to the design and planning of websites which,
like architecture itself involves technical, aesthetic and functional criteria…
There are many agile development methods; most minimize risk by developing software
in multiple repetitions (or 'iterations') of short time frames (known as 'timeboxes')…
Learn the language with a list of commonly used internet marketing acronyms, abbreviations
and terms…
Comprehensive list of popular websites that offer tools and services for web businesses…